Cookie Policy
Cookie Policy – EIKEN SHOP
Version v1.0 – Last updated: 2026
I. What is a cookie?
A cookie is a small text file stored on the user’s device (computer, smartphone, tablet) when visiting a website. Cookies are used to store information related to browsing activity or the device used.
Cookies do not directly identify users, but may collect personal data within the meaning of the GDPR (such as IP address, identifiers, or browsing behavior).
II. Why do we use cookies?
The website https://eikenshop.com uses cookies to:
- ensure proper technical operation of the website,
- measure traffic and performance,
- improve user experience,
- deliver targeted advertising,
- manage marketing and customer communication.
III. Categories of cookies used
1. Strictly necessary cookies
These cookies are essential for the proper functioning of the website (shopping cart, checkout, security, language preferences).
Legal basis: legitimate interest (Article 6(1)(f) GDPR)
Consent required: no
2. Analytics cookies
These cookies allow us to measure website traffic and analyze user behavior in order to improve performance.
- Google Analytics 4 (GA4)
The website uses Google Consent Mode v2, which adjusts the behavior of Google tags based on the user’s consent choices.
Legal basis: consent
Retention period: up to 13 months
3. Advertising and targeting cookies
These cookies allow us to display personalized advertising based on browsing behavior.
- Google Ads (conversion tracking)
- Meta Pixel (Facebook / Instagram)
- Meta Conversions API (CAPI)
Legal basis: explicit consent
Retention period: up to 13 months
4. Marketing and customer relationship cookies
These cookies are used for:
- email marketing (Klaviyo),
- SMS marketing (Yotpo / SMSBump),
- personalized customer communications.
Legal basis: consent
Retention period: until consent is withdrawn
IV. Consent management
When visiting the website for the first time, users are informed of the use of cookies via a consent banner.
This banner allows users to:
- accept all cookies,
- reject all non-essential cookies,
- customize their preferences by category.
No non-essential cookies are placed before consent is obtained.
Users may change or withdraw their consent at any time via the cookie management link available on the website.
V. Browser settings
Users may also configure their browser to refuse all or part of cookies:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies
- Safari: https://support.apple.com/en-us/HT201265
- Edge: https://support.microsoft.com/help/4027947
Please note that disabling strictly necessary cookies may affect website functionality.
VI. Data transfers outside the European Union
Some cookies may involve transfers of data outside the European Union (notably to the United States).
Such transfers are governed by appropriate safeguards (Standard Contractual Clauses, adequacy decisions, and supplementary measures).
VII. Your rights
In accordance with the GDPR, users have the following rights:
- right of access,
- right to rectification,
- right to erasure,
- right to object,
- right to restriction of processing,
- right to data portability,
- right to withdraw consent at any time.
These rights may be exercised by contacting: info@eikenshop.com
Users may also lodge a complaint with a supervisory authority: https://www.cnil.fr
VIII. Updates to this policy
This Cookie Policy may be updated at any time to reflect legal or technical changes.