-
DIMENSIONS
52 cm x 31 cm x 22,5 cm
20,5" x 12,2" x 8,9" (H x L x P) -
VOLUME
30 L
7,9 gal -
WEIGHT
1,23 kg
2,7 lbs -
LAPTOP POCKET
16"
Hugger Backpack 30L – Structured Carry, Clean Silhouette
Meet the Hugger Backpack 30L — one of DB Journey’s most recognisable designs, refined into a cleaner, more streamlined version without losing the volume that made it a daily go-to. The exterior is tighter. The Hook-Up System™ webbing is shortened. The straps feel more natural on the shoulders. Inside, the organisation is sharper and more intuitive. Slightly narrower than the previous edition (see size guide above), it still delivers a true 30L capacity — with a dedicated laptop pocket that fits up to a 16” MacBook Pro.
This is the bag for people who don’t pack light — they pack smart. Laptop, gym kit, spare layer, tech pouch, water bottle… and yes, the snack that never survives the commute. The Hugger holds its shape, stabilises your load, and keeps things controlled — from weekday routine to airport transitions. One backpack instead of three? That’s the idea.
Best for: daily commuters carrying more than just a laptop, gym-to-office days, short trips, creators needing structure, and anyone tired of bags that collapse the moment they’re set down.


What Makes It Different
- Full clamshell access: The main compartment opens wide, duffel-style. You see everything at once — including what’s at the bottom. Packing feels intentional instead of improvised.
- Rib Cage Technology™ structure: An integrated framework using lightweight ABS ribs reinforces the body of the bag. The result? Better load stability, improved protection, and a silhouette that doesn’t sag under pressure.
- Streamlined, not downsized: The shape is slightly narrower than earlier versions for a cleaner carry — but the 30L volume remains fully usable.
- Dedicated 16” laptop compartment: Padded and separated from the main load, making security checks, meetings, and coworking transitions smoother.
- Material responsibility: Built with polyester fabrics referencing bluesign® and GRS standards where applicable — reflecting DB’s move toward more responsible textile sourcing without compromising durability.
The Hugger 30L sits somewhere between a structured travel pack and a daily commuter bag — without leaning too technical. Enough room for a weekend. Clean enough for the office. Stable enough when fully loaded.
Practical packing logic: tech stays separated, daily essentials stay accessible, bulkier items don’t crush everything else. You notice the difference most on busy days — when you don’t have time to unpack your entire bag just to grab one cable.
Why It Works in Real Life
Some backpacks look great empty — and collapse the moment you load them. The Hugger 30L does the opposite. Its structure is the quiet advantage. It stabilises the weight, keeps its form, and makes the bag feel controlled even when fully packed.
Minimal outside. Engineered inside. Designed to look sharp whether you’re stepping into a meeting or heading to the airport.
- Daily commuter capable: clean profile without looking overly technical
- Travel adaptable: full opening simplifies packing and repacking
- Structured protection: Rib Cage Technology™ reinforces stability
- Comfort tuned: updated straps improve carry feel over long hours
- Modular compatibility: connects with DB’s Hook-Up ecosystem
If you want a backpack that handles workdays, travel transitions, and active schedules without looking like expedition gear — the Hugger Backpack 30L sits right in that sweet spot.

Technical Specs – Hugger Backpack 30L
Brand: Db Journey
Volume: 30 Litres
Dimensions: 52 x 31 x 22.5 cm (H x W x D)
Weight: 1.23 kg
Laptop compatibility: Fits up to a 16” MacBook Pro
Access: Main compartment opens fully
Structure & protection: Rib Cage Technology™ (ABS rib construction)
Modularity: Hook-Up System™ compatible
Main material: 100% Polyester
Lining: 100% Polyester
Certifications: bluesign®, GRS
FAQ
Yes — the laptop pocket fits up to a 16” MacBook Pro, keeping your computer protected, separated, and easy to access for commutes and travel days.
The Hugger 30L is a travel-friendly size and works well as a carry-on style backpack for most trips. Airline rules vary, so always check your carrier’s cabin size limits. With its structured shape, it’s especially easy to pack neatly for overhead storage.
It means you can open the main compartment wide for full access — including items at the bottom — making packing and finding essentials much easier. Think duffel-style access, but in a backpack format.
Rib Cage Technology™ is an integrated structure made with strong, lightweight ABS ribs. It helps the bag hold its shape and provides extra protection for what you carry. It also stabilises the load so the backpack feels more “controlled” when packed.
Yes — that’s one of its strongest use cases. The 30L capacity gives you room for a laptop plus extras like shoes, a change of clothes, and a compact kit. The structured build helps keep everything stable and easy to access.
Main: 100% Polyester. Lining: 100% Polyester. The material side references bluesign® and GRS, which are commonly used to support more responsible textile sourcing and recycled standards.
